SEO Geelong

By taking advantage of search engine optimization (SEO), you can ensure your website appears near the top for relevant keywords. This means more traffic and potential customers!

SEO can make it easier for customers to find you and your business. It’s a great way of getting reviews, appearing in their search results when people type something like “mortgage bankers near me” or “dental clinic”. We at Martins Digital Marketing will help with on-page optimisation and off-page efforts, so you rank higher and get more qualified traffic to your business.

SEO is a long-term digital asset that your company can use, unlike pay-per-click (PPC) and social media. This means that it will usually take four to six months for campaigns to begin showing results. However, this depends on how competitive your industry can be. Our initial audit will give us a better idea about the industry’s competitiveness and help us tailor our custom strategy accordingly.

SEO is a long-term and quality lead generator used to grow your business even after social media campaigns and paid ads have ended.
Unlike other digital marketing strategies, search engine optimisation produces a higher return on investment because it generates ROI for many years, even decades, after the initial expense.

Martins Digital Marketing SEO services can be adjusted as your business grows. We’ll help you create a structure to support your current goals while allowing future growth and adaptation with our digital marketing services.

Our Geelong SEO team focuses on your return on investment. By creating quality content optimised for your business’ keywords, we bring high-quality traffic to your website. We also offer link-building and technical SEO expertise.

SEO is more practical and less intrusive than other methods. That’s why customers and business owners love it. Instead of irritating customers with pushy content via social media, we offer quality content that addresses the unique search queries users have regarding your business. We’ll find out what your potential customers are looking for so that we can present your business to them at the right time to get the best results.
Search Engine Optimisation is all about the customer. You don’t need to cold call, send spam emails or interrupt potential customers with annoying pop-up ads. Instead, you rank high naturally on search engine results pages for your products and services.

Whether you’re looking to increase local, high-converting traffic for your online business or break into an international or national market, we can help.

We’re not.

There are many risks associated with cheap SEO services.
Companies that charge very low prices often cut corners and employ black hat methods. These tactics are not in line with Google’s best practices. If discovered, they can lead to severe penalties for your website. Although these techniques may give you quick results, once Google finds them, your website could be penalised, and your website might not rank high on Google’s search engine for a long time.

It’s a costly mistake that can seriously damage your online presence and reputation. Our primary focus is on ethical, white hat techniques that maximise your ROI.

SEO is constantly evolving because Google updates its algorithms each day.

Due to the new Google algorithm updates, “quick win” SEO strategies are largely ineffective compared to a few years ago.

This is why we value long-term SEO services more than quick wins.
Any good SEO team will always be up to date with all Google algorithm changes and what this may mean for your company in the future.

Our SEO agency prioritises your business and ensures that your website is protected against future algorithm updates.

Keyword use and selection are essential on-site SEO ranking factors that search engines use to determine where your website will rank within the search engine result pages (SERPS).

Executing data-based keyword research on relevant websites pages can dramatically improve your company’s visibility online.

SEO involves understanding profitable keywords, keyword rankings and keyword density. We also conduct rigorous competition keyword research and are experts in keyword usage and maximise it to achieve long-term business goals.

No, we never do.

Many Geelong marketing consultants are competing for your business. These large digital firms want to give “quick wins” to Geelong-based companies and often use black hat tactics that can quickly lead to you being penalised by Google.

Dodgy keyword stuffing or link building is not part of our strategy. To reach potential customers and drive qualified traffic towards your website, we only use white hat SEO methods like producing high-quality content and link building.

Our SEO strategy delivers a high return on investment (ROI). We work with small, medium, large and large Geelong companies to increase traffic, leads and revenue. We are a team of highly-skilled SEO experts that will help your company thrive by using only ethical and high-quality SEO methods.

There is a variety of SEO strategies that can be used; here are some of the most successful:

Keyword Research: SEO refers to finding the best keywords that are relevant to your products and services. Semrush and Ahrefs tools are excellent for searching keywords. These tools let you compare different types of keywords to see how competitive and relevant they are.

Targeting the correct keywords will increase the likelihood that your site appears near the top search results when people search for specific terms. It’s a time-consuming process that requires effort, but Martins Digital Marketing can help you by providing this essential component of your SEO services.

Backlinks: are a way to increase your online visibility with search engines. It indicates to search engines your website is trusted and an authority on the market.

There are two types, external and internal backlinks. While internal links come from your website’s pages, external links are from other websites. A well thought out backlink strategy can help your website rise to the top of search results.

Social Signals: Search engines frequently look at the number of shares and likes a post or page has. Sharing quality content on social media, such as Facebook and Twitter, increases your chances of ranking at the top in SERP’s.

Quality content: The best way to get search engine attention is by creating original pages and blog posts. Google recognises that compelling content and the inclusion of relevant keywords throughout your text will help you rank higher.

Pricing for SEO services in Geelong depends on many factors. Our agency can offer different services and costs depending on your goals and challenges. Talk to one of our SEO specialists today, and we will tailor a campaign and budget to suit your needs.

Industry – If your market is highly competitive in search engine traffic or commerce, you’ll need to invest more to ensure that our team has the right resources to succeed in your sector.

Target Audience – You will need more money to reach specific audiences, depending on how accessible or large these audiences are. 

Goals – Depending on how quickly you want to reach them and what types of goals can affect the SEO price: the more complex the goals, the more significant the impact on SEO costs.

How many location/s in a campaign – An SEO strategy for Geelong will be entirely different for a nationwide, state-wide, or global campaign. Things can get complex, especially if there are multiple locations or franchises. SEO services fees will increase if more resources are required to execute your campaign.

Keyword Research: The search volume and related keywords will influence the amount you spend on a solid SEO campaign. For competitive keywords to rank higher in search results, you will need more cash. The prices will fall if your keywords have lower competition.

Quality Content: Does your website have lots of relevant, original and timely content targeted at the correct keywords? Google looks less favourably at all out-of-date, irrelevant content websites. Our Geelong SEO services will help you create high-quality evergreen content that will increase your website traffic and stay fresh for a long time.

Although it’s tempting to focus on the dollar number, we recommend that you look at the return value. SEO has a substantial return on investment, and our clients see their revenue rise and even cover the cost of our services.